Every small to medium-sized business (SMB) is started by a fantastic idea. Whether it’s targeting a gap in the market, the creation of a brand new product or the launch of a new service, to succeed in this highly competitive world your organization must have a unique selling point that makes you stand out over others within your industry.
However, that alone isn’t enough. Every great idea must be backed up by an experienced outsourced chief technical officer (CTO) that can implement the technology that aligns with your internal objectives, meets the expectations of customers and allows you to plan for the future.
So what is a chief technical officer? What benefits will they help your SMB realize? And how will outsourcing your CTO help you save money on expensive in-house options? OT Group answers your questions here.
What is a CTO?
Most companies today are technology-driven. With new technologies emerging all the time and old technologies constantly evolving, it’s essential that organizations keep up and adopt them to stay ahead of their competitors.
That’s exactly what the position of chief technical officer was designed for.
While the exact definition of the role can change from company to company, in general, a CTO is a member of the executive team that is in charge of a business's technological needs as well as research and development.
By examining the short and long-term technology needs of your organization, a chief technical officer will invest in new technologies and update your existing technologies - ensuring that your company can reach its objectives in terms of both internal processes, as well as enhance your products and services that focus on external customers.
How will your company benefit from a CTO?
There is a wide range of benefits that your company will realize from a CTO. In fact, research from McKinsey shows that companies that keep abreast of new technologies and build them into their strategies and operating models have greater success than those that do not.
Here are just a few of the key ways your SMB will benefit from a chief technical officer:
Improved processes and efficiency: A CTO will offer meaningful insights that improve your internal processes, help your employees to become more efficient and ensure communication within your company is seamless. By upgrading your technology, a CTO can automate manual tasks and improve workflows. The result? Streamlined operations and reduced labour costs.
Eliminating friction for your customers: A CTO will analyze your company’s customer behaviour, using these insights to implement new technologies that eliminate friction in the customer journey and ensure customer experience (CX) expectations are met.
Ensure your company keeps up, or stays ahead of its competitors: Technology is constantly evolving and raising the bar in your industry, if you don’t keep up then you’ll be left behind by your competitors. A CTO will ensure you always have access to the latest tech innovations and will ensure your entire team is not only trained, but also adopting these new tools.
Remote worker productivity: Working from home? A CTO will set you up with the tools, technologies and processes you need for an effective work-from-home model that ensures you continue to delight your customers even when you aren't located in a physical office.
Set your organization up for future growth: A CTO will constantly be looking to make strategic decisions that sees your company invest in new technologies that offer value to your business. Not only will they be implementing IT solutions that meet your short-term targets. They’ll also be preparing your company’s IT infrastructure to meet future growth and long-term objectives.
Why you should outsource your CTO with OT Group
As with any in-house employee, especially when they are a member of the executive team, finding the right professional is not only difficult - it’s expensive. That’s why your company should seriously consider outsourcing the CTO role.
Outsourcing the CTO role to OT Group will ensure that your company’s costly network infrastructure is functioning seamlessly and aligns with your objectives - but will avoid the high costs associated with a full-time CTO position.
The OT Group can use its expertise to implement a special project for a limited timeframe or can work on longer-term outsourced CTO projects for your company. Our outsourced chief technical officer services include:
- Risk management and disaster recovery planning
- Network infrastructure assessment and planning
- Natural growth and acquisition management
- And much more!
Looking for more information about how our outsourced CTO services will ensure your IT infrastructure is functioning properly, or how our expert technical knowledge can help you plan for the future? Contact us today. We would be more than happy to answer any of your questions.